Client: KimsCrafts, Topsham, Maine

Goals: KimsCrafts' hand-stenciled slates are made in Topsham, Maine and sold in retail stores across the U.S. They wanted a website to make it easier for shoppers to place custom orders and buy direct.

Features: Horizontal scrolling through products makes it easy for visitors to view many options without having to perform multiple clicks. A unique, "recently viewed" feature, automatically saves all pages viewed on a clipboard for shopping convenience. Visitors can shop from the store or personalize slates before they order. A custom affiliate program help KimsCrafts extend their retail sales.

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